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DIGITAL MARKETING EXECUTIVE

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DESCRIPTION

Job Responsibility

  • Develop and manage digital marketing campaigns
  • Oversee a social media strategy
  • Write and optimise content for clients website and social networking accounts such as Facebook and Twitter
  • Track and analyse website traffic flow and provide regular internal reports
  • Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
  • Continually work on the Search Engine Optimization of clients website(s)
  • Responsibility for planning and budgetary control of all digital marketing
  • Evaluating customer research, market conditions and competitor data.
  • Check any errors or bugs in online content and report to developer team
  • Create online banner adverts and oversee pay per click (PPC) ad management

Requirement

  • Candidate must possess at least a Professional Certificate, Diploma, Advanced/Higher/Graduate Diploma, Bachelor’s Degree, Post Graduate Diploma, Professional Degree, Advertising/Media, Computer Science/Information Technology
  • Required language(s): Chinese and English
  • 3 to 5 years of relevant work experience in the digital marketing field
  • Highly creative with experience in identifying target audiences and devising digital campaigns
  • Familiar with online marketing tools: Google Analytics, MailChimp, Webtrekk
  • In-depth knowledge and good understanding of leading edge web technologies and social media platforms.
  • Must have experience in Google Adwords and Keywords Optimization
  • Excellent writing and communication skills in English with accurate grammar and spelling and have meticulous proof reading skills
  • Able to work independently and result oriented



BASIC QUALIFICATIONS



Prefered qualifications



BENEFITS AND PERKS

APPLICATION FORM

Job Details

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